When in doubt, pick up the phone

Greetings!  I'm Nico Trimoff, manager of accessibility and transcription services at http://www.sterlingcreations.ca.
Have you ever wondered if phone communication will ever fail to be important?  For me, I feel strongly that communication by phone will always be very important; especially when it comes to ensuring that we get the right message.
I have a great article to share with you today.  One that was sent to us by Scott Chippersac and I thank Scott for his contribution.
I hope that you find it as interesting as I did.
Have a great day.

 

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A reader's contribution

 

When in doubt, pick up the phone
Digital tools do a terrible job of conveying context, personality and

 

Mark Evans
Globe and Mail, May. 28, 2010

 

We live and work in an age when digital tools are becoming a bigger part of
how we communicate and do business.

 

With services such as e-mail, Twitter, Facebook and LinkedIn, people
communicate and build relationships with colleagues, partners, suppliers and
customers without ever talking to or meeting them. In many ways, it has made
communications and business more efficient and productive because things can
be done quickly while delivering a huge amount of information and content.

 

While digital tools are wonderful, they have their weaknesses and
limitations.

 

Digital tools do a terrible job of conveying context, personality and
nuance. What may come across as constructive criticism in person can be
interpreted as critical within an e-mail. The same goes for sarcasm, which
in person can be funny but can have
A negative connotation if done digitally.

 

For communications where the spirit of the message can be difficult to
interpret digitally, there is a simple solution: the phone.

 

It may seem like a strange concept to call someone when you could send an
e-mail or a direct message on Twitter, but talking to someone - even for a
few minutes - can be just as effective and efficient. At the same time, a
phone call can help overcome any issues simply based on the tone of the
conversation.

 

The rule of thumb is "when in doubt, pick up the telephone." If there is a
chance that what you want to convey could get lost in the digital shuffle,
resist the urge to send a message.

 

The telephone isn't sexy, and talking to someone means you have to have a
conversation as opposed to sending a message into the digital ether. But
even one phone conversation can change the dynamics of a relationship
because it gives both parties a way to get sense of personalities and
attitudes - something that is difficult to get
>From the Internet.

 

Mark Evans is a principal with ME Consulting
, a content and social media strategic and tactical consultancy that creates
and delivers 'stories' for companies looking to capture the attention of
customers, bloggers, the media, business partners, employees and investors.

 

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